News — coastal trends

Celebrate the Season with Caloosa WaterWear’s Coastal Christmas Collection! The holiday season has arrived — and at Caloosa WaterWear, we’re bringing the magic of Christmas to the coast! Our Coastal Christmas Collection is online and ready to shop, featuring festive designs that capture the spirit of a tropical holiday with a splash of seaside charm. Coastal Christmas Sleigh This year’s signature design features a whimsical Coastal Christmas Sleigh filled with a palm tree, colorful gifts, and all the coastal cheer you could dream of. Printed on our best-selling UPF 50 Ultra Comfort Performance Shirt, this shirt combines sun protection and softness...

Caloosa WaterWear is pleased to announce the release of a new resource for Coastal Retailers, The Coastal Currents Newsletter.  This FREE monthly newsletter distributed by email, was created by Rebecca Fordham, founder of Caloosa WaterWear to assist coastal retailers with trends in consumer behavior and insights into product trends.   Rebecca Fordham, founder of Caloosa WaterWear and The Coastal Currents Newsletter After launching Caloosa WaterWear in 2016, Rebecca realized that there were limited resources that cater to coastal based businesses...so this FREE monthly guide is meant to act as a resource in making buying decisions aligned with what consumers are reacting...