News

Celebrating 10 Years of Caloosa WaterWear

Rebecca Fordham

Celebrating 10 Years of Caloosa WaterWear

Celebrating 10 Years of Caloosa WaterWear 🌊✨ Ten years ago, Caloosa WaterWear began with a shelling trip to Sanibel Island—and a spark of inspiration that would grow into something far bigger than anyone could have imagined. While visiting the National Shell Museum in Sanibel, founder Rebecca Fordham learned about the Caloosa people, the indigenous inhabitants of South Florida. Their deep connection to the land and water resonated with her, planting the seed for a brand rooted in respect for nature, coastal culture, and heritage. With a background in fashion design and over 20 years of industry experience, Rebecca decided to turn...


New Year, New Beginnings: Celebrating 2026 With a Special Sale

Rebecca Fordham

Tags Happy New Year, performance apparel, Sale, sun protection apparel

New Year, New Beginnings: Celebrating 2026 With a Special Sale

2025 was one for the books!It was full of unexpected twists and turns for us both personally and professionally. Thank you for helping us navigate our relocation and for your incredible support during the unexpected loss of both of our dogs and family illness. While we did face many challenges, we couldn’t be more thrilled with how it all ended—and we can’t wait for what the future will bring for us in 2026. Looking ahead, this year is shaping up to be one worth celebrating in a big way. In 2026, we will not only celebrate America’s 250th birthday, but...


Celebrate the Season with Caloosa WaterWear’s Coastal Christmas Collection!

Celebrate the Season with Caloosa WaterWear’s Coastal Christmas Collection!

Celebrate the Season with Caloosa WaterWear’s Coastal Christmas Collection! The holiday season has arrived — and at Caloosa WaterWear, we’re bringing the magic of Christmas to the coast! Our Coastal Christmas Collection is online and ready to shop, featuring festive designs that capture the spirit of a tropical holiday with a splash of seaside charm. Coastal Christmas Sleigh This year’s signature design features a whimsical Coastal Christmas Sleigh filled with a palm tree, colorful gifts, and all the coastal cheer you could dream of. Printed on our best-selling UPF 50 Ultra Comfort Performance Shirt, this shirt combines sun protection and softness...


LAST CALL: Tropical Halloween Collection is coming to an end

Rebecca Fordham

LAST CALL: Tropical Halloween Collection is coming to an end

Don’t Miss the Last Call: Caloosa WaterWear’s Tropical Halloween Collection Is Going Away 🎃🌴 Fall in the South doesn’t exactly come with crisp air, falling leaves, or pumpkin patches. So why not lean into what is real — palm trees, sunshine, and laid-back tropical style — even at Halloween? That is the spirit behind Caloosa WaterWear’s Tropical Halloween collection: a playful mashup of spooky and sun-kissed vibes. But here’s the scoop: once this collection sells out, it’s gone for good.   What Made the Tropical Halloween Collection Special This collection is a Tropical take on the season, blending wardrobe pieces...


We’re Back – and Better Than Ever! Caloosa WaterWear Grand Re-Opening SALE 🎉

We’re Back – and Better Than Ever! Caloosa WaterWear Grand Re-Opening SALE 🎉

We’re Back – and Better Than Ever! Caloosa WaterWear Grand Re-Opening SALE 🎉 After a few exciting months of big changes behind the scenes, Caloosa WaterWear is thrilled to announce our Grand Re-Opening in our brand-new home — beautiful Savannah, Georgia! 🌴✨ We’ve missed you while we were away getting everything set up, and we couldn’t be more excited to be back and better than ever. Our new location means more space, more style, and more sunshine-inspired apparel coming your way! To celebrate our return, we're giving you something to really smile about: 💥 GRAND RE-OPENING SALE – SAVE 20%!...